STRATEGIES FOR WINNING GLOBAL MARKETS

Pablo Ferrero

President, Flat World Communication

Pablo Ferrero has worked in the design and communication fields for over 20 years. After graduating from university, he gained experience by working at all levels of marketing and advertising production. During this time, he got to work in several different countries, an experience that helped him develop an open-minded approach to solving problems and communicating with people from other cultures.

 

Ferrero currently owns his own Flat World Communications LLC, that specializes in marketing, web and multimedia platforms, e-learning systems, e-commerce solutions, branding, publishing, and other services that have become pertinent in today's tech-savvy business environment.

 

Ferrero continues to learn from other cultures. FWC has offices in Miami, Bogota, and Buenos Aires. FWC has partners in Madrid, Dublin, and Mexico City. The company's team has associates working in locations around the globe. Ferrero and FWC have created designs, communications, and branding materials for companies including Oracle, Ford Motor Company, McDonald's, PepsiCo, Microsoft, Edelman, and others.

 

Pablo Ferrero is also director of NAVIS Luxury Yacht Magazine, ASPIS Superyacht Security Magazine, and CEO of ASD Superyachts. He is a water sports enthusiast, advanced sailor, and experienced diver. His connections in the luxury and superluxury industry give him access to some of the world's top products and designers.

This presentation covers the basics of going global and reaching foreign markets from a marketing perspective.

Topics Covered:
  • The importance of good content in the relationship with the customer
  • Managing your digital identity and global presence
  • Marketing analytics
  • Big data
 

Please join us in thanking these amazing organizations which have helped us host this years Think Global Conference!

Interested in becoming a sponsor? Get in touch!

Affiliated Monitors - ponsors of the International Trade Council's 2019 Think Global Conference
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CSDP - Sponsors of the International Trade Council's 2019 Think Global Conference
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IBS Global Consulting - Sponsors of the International Trade Council's 2019 Think Global Conference
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Master Staff - Sponsors of the International Trade Council's 2019 Think Global Conference
Modern World Logistics - Sponsors of the International Trade Council's 2019 Think Global Conference
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Ascendant Group - Sponsors of the International Trade Council's 2019 Think Global Conference
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Daiz Reus & Targ LLP - Sponsors of the International Trade Council's 2019 Think Global Conference
Ginseng Board of Wisconsin - Sponsors of the International Trade Council's 2019 Think Global Conference
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Munoz Law Firm - Sponsors of the International Trade Council's 2019 Think Global Conference
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Atkins Marketing Solutions - Sponsors of the International Trade Council's 2019 Think Global Conference
Carter Logistics LLC - Sponsors of the International Trade Council's 2019 Think Global Conference
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International Logistic Express - Sponsors of the International Trade Council's 2019 Think Global Conference
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CPA Partnership - Sponsors of the International Trade Council's 2019 Think Global Conference
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Husch Blackwell - Sponsors of the International Trade Council's 2019 Think Global Conference
International Trade Council Sponsors of the International Trade Council's 2019 Think Global Conference
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MWE - Sponsors of the International Trade Council's 2019 Think Global Conference
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