STRATEGIC INNOVATION FOR INTERNATIONAL GROWTH

Alan Cucknell

Head of Ignite Exponential

Alan Cucknell leads Ignite Exponential, Plextek’s strategic innovation and design business unit. Initially trained as an engineer, and with a passion for design, he had two decades of experience working with stakeholder insight, new business models and disruptive technology to create winning innovation strategies that deliver growth. he works across disciplines and industries as innovation is enabled by unusual connections and the transfer of insight, technologies and inspiration between domains.

 

He had been involved in creating new products that have won Olympic medals, broken world records, dramatically reduced costs, radically increased brand growth, breathed new life into ageing businesses and he have even successfully conducted experiments in zero gravity! He’s proud to have partnered with leading companies including Lego, Wonderbra, Procter & Gamble, Bosch, Electrolux, Ford, Boeing and many others. His work has helped partners to address a broad range of strategic challenges such as creating innovation strategies to manage in extreme volatility, developing next generation product portfolios and integrating design principles into corporate cultures. He is listed as an inventor on more than 20 patents in fields as diverse as automotive, healthcare and apparel.

Drawing on 20 years experience with global blue-chip companies Alan will discuss some of the challenges and traps of innovating for an international audience and will share his experience of how to successfully innovate for growth across international markets.

Learning outcomes:
  • Learn about the traps to avoid when creating new products and services for international markets
  • Learn about the key innovation principles for successful innovation
  • Through case study examples learn some tips and tools to help to innovate and grow more strategically for international markets
 

Please join us in thanking these amazing organizations which have helped us host this years Think Global Conference!

Interested in becoming a sponsor? Get in touch!

Affiliated Monitors - ponsors of the International Trade Council's 2019 Think Global Conference
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CSDP - Sponsors of the International Trade Council's 2019 Think Global Conference
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IBS Global Consulting - Sponsors of the International Trade Council's 2019 Think Global Conference
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Master Staff - Sponsors of the International Trade Council's 2019 Think Global Conference
Modern World Logistics - Sponsors of the International Trade Council's 2019 Think Global Conference
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Ascendant Group - Sponsors of the International Trade Council's 2019 Think Global Conference
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Daiz Reus & Targ LLP - Sponsors of the International Trade Council's 2019 Think Global Conference
Ginseng Board of Wisconsin - Sponsors of the International Trade Council's 2019 Think Global Conference
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Munoz Law Firm - Sponsors of the International Trade Council's 2019 Think Global Conference
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Atkins Marketing Solutions - Sponsors of the International Trade Council's 2019 Think Global Conference
Carter Logistics LLC - Sponsors of the International Trade Council's 2019 Think Global Conference
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International Logistic Express - Sponsors of the International Trade Council's 2019 Think Global Conference
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CPA Partnership - Sponsors of the International Trade Council's 2019 Think Global Conference
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Husch Blackwell - Sponsors of the International Trade Council's 2019 Think Global Conference
International Trade Council Sponsors of the International Trade Council's 2019 Think Global Conference
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MWE - Sponsors of the International Trade Council's 2019 Think Global Conference
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