Romey Louangvilay

Romey Louangvilay

Head of Communications at ELMNTL - USA

Romey Louangvilay is Head of Communications at ELMNTL (Elemental) and serves as the President of the Board of Directors for Travel Unity, a non-profit focused on diversifying the travel industry and creating more opportunities for cultural exchanges. His accomplishments earned him a spot as a finalist in Forbes’ 2016 Top 30 Under 30 in Marketing & Advertising. With ELMNTL, Romey leverages more than a decade of experience in social media strategy and PR to establish relationships with brands and their target audiences. His primary role is ensuring that there is a seamless integration of all marketing disciplines within campaigns, as well as provide overall strategic guidance and account management for the agency’s marquee accounts, such as ASEAN (Association of Southeast Asian Nations), LG Mobile, and a few others. Romey has also previously spoken at PR News Digital PR Conference in 2011 about social media, 2018's NY Travel Fest about social media as branding and PR innovation, and he continues to serve as a marketing industry expert for Romey’s client experience includes UFC Online Store, Tourism Authority of Thailand, ASEAN Tourism, Bentley Motors, LG Mobile, Ferragamo, TJ Maxx and Marshalls, Casa Lumbre, NCSoft (Guild Wars, Blade & Soul), Durex, BoomRat/Live Nation and more.

All Sessions by Romey Louangvilay

Day 3 – Stream 2 April 14, 2021
1:30 pm - 2:00 pm

SALES & MARKETING: The basics of online marketing for exporters


This topic will explore the evolving nature of marketing trends and how messaging penetrates different audiences. It will include the fundamentals every manufacturer and exporter should know as it pertains to the following: Your brand narrative Audience segmentation How your brand is perceived Reality versus perception and how this affect sales and potential partnerships Further the topic will also delve into why marketing is needed in today's online and digital focused world.