Justin Wastnage

Justin Wastnage

CEO and Founder of Vloggi - AUSTRALIA

Justin Wastnage is founder and CEO of Sydney-based tech startup Vloggi, the world’s first collaborative video production platform that uses artificial intelligence to process, sort and annotate user-generated video for use by businesses and social groups. A British-born tech entrepreneur, former foreign correspondent and aviation consultant, Wastnage’s ambitions to launch a tech startup were sparked years ago in Silicon Valley where he helped launch interactive digital TV pioneer Static 2358 (later PlayJam) in 1997. During his time in the Valley, Wastnage was exposed to some of the best innovations and minds in tech, helping guide the Australian launch and development of the Vloggi concept in early 2017. Wastnage went on to lead the editorial video unit at Microsoft UK’s public relations company Text 100. Wastnage was more recently the director of aviation policy at the Australian industry group Tourism & Transport Forum until 2016 when he established a tourism policy consultancy, Message Shapers. Working with senior tourism industry executives, one of the key issues he encountered was the need for video production on location at scale. Prior to this Wastnage had over 10 years in aviation and travel journalism, including at Flight International, where he was the magazine’s first political affairs correspondent based in Brussels, as well as founding media brands including flightglobal.com, ‘Flight TV’ and ‘Flight Podcasts’. During this period, he became one of the first people to coin the term ‘video-blogging’, now shortened to ‘vlogging’. Wastnage is also an award-winning short film producer. Wastnage is currently a Non-Resident Fellow within the Innovation and Entrepreneurship Program of the United States Studies Centre at the University of Sydney. An honours graduate in European studies and French from the UK’s University of Derby, Justin also studied at the French Institut d’Études Politiques political studies school. Wastnage lives in Sydney with his wife Alexandra and their three children.

All Sessions by Justin Wastnage

Day 4 – Stream 1 April 15, 2021
3:00 am - 3:30 am

SALES & MARKETING: Crowdsourcing content for brand marketing


YouTube is now the second largest search engine after Google, yet 65% of search terms have no video. In fact, video marketing is still the preserve of big brands. But with 2.5bn high definition smart phones around the world, there's a high chance that your product has been captured in action by some passionate brand advocates. In this session, Justin wastnage, CEO of user-generated video content platform Vloggi explains how to source, manage and brand video clips from your customers in your marketing.